National Accounts Manager – On Trade (Leased & Tenanted Regional Brewers) (4-Month FTC)

Asahi UK (AUK), part of Asahi Europe & International Ltd, aims to enrich consumer experiences through innovation, high-quality service and an exceptional portfolio of premium beer, ale and cider brands including, Peroni Nastro Azzurro, Asahi Super Dry, Meantime, Fuller’s London Pride and Cornish Orchards. Our aim is to be the leading super premium beer business in the UK, through a brand mix that creates a compelling proposition. At AUK we operate as an end to end business unit responsible for sales, marketing, customer operations, production, supply chain and wholesale operations in the UK & Ireland. For further information, visit www.asahibeer.co.uk

Asahi Europe & International is a subsidiary of Asahi Group Holdings Ltd, a global beverage and food company listed on the Tokyo Stock Exchange, Japan. Employing > 12,000 people, Asahi Europe & International is the custodian for leading super premium lager brands Peroni Nastro Azzurro, Grolsch, Asahi Super Dry, plus international Czech lager brands, Pilsner Urquell and Kozel. The business has world-class brewing and production facilities in 8 markets – UK, NL, ITL, PL, CZ, SK, HU, RO. In most of these markets, we are the leading brewer with full portfolio of famous brands. Commercial operations in other parts of Europe, USA, Canada, LatAm, Africa and Asia are served through our global distribution network. With state-of-the-art facilities, some of the best brewers in the world, quality ingredients, and a culture based on innovation and collaboration, Asahi offers the best quality of beer to beer lovers worldwide. More information can be found at www.asahiinternational.com

National Accounts Manager – On Trade (Leased & Tenanted Regional Brewers) (3-Month FTC)

We are recruiting for a National Accounts Manager to join our On Trade team.

This role will drive sustainable growth of the Asahi UK portfolio across Leased & Tenanted Regional Brewers, working with strategic channel partners to build long term relationships, and deliver joint business plans. With full P&L responsibility, build and develop an insight and category led approach to the channel that will encompass a broad contact strategy with internal and external stakeholders.

You’ll focus on:

Delivering growth plans across the customer through commercial excellence and superior relationships with our key contacts at all levels.

Ensuring that a plan is in place that continues to keep AUK’s portfolio at the forefront of developments with all customers, backed by sound commercial principles and industry leading relationships. Analyse customer’s sales data, identifying risks & opportunists turning these insights into National & Regional action plans.

Supporting the National Account Controller with the development of commercial strategy and key projects.

Key Accountabilities

Full ownership and P&L responsibility.
To retain and grow brand positioning through establishing lasting relationships and delivering commercial growth.
Full commercial responsibility for account base, including development and implementation of joint business plans.
Management of key external and internal stakeholder relationships at all levels, developed with energy, positivity, passion and strong commercial & category awareness.
Identification of customer opportunities to develop the sector and the creation of commercial and activation solutions to drive rate of sale and presence of AUK brands in the customer base.
Using category and insights, create compelling super premium sales propositions and business recommendations.
Facilitate customer head office support and best use of wider resource network internally and externally to implement activation plan and deliver bespoke quality training programmes with selected customers.
To Support the National Account Controller with the development of commercial strategy and key projects.
Manage and maintain SKU volume, NPR and GM forecasting across the direct account base.
Manage trade Investment budget in line with commercial plans and evaluate the effectiveness of activity.
Manage complexity through efficient planning, resource allocation and project management.

Experience Required

Proven track record of delivering commercial results and managing budgets.
Experience in FMCG negotiations, structured selling skills demonstrated and experience in dealing with buyers and other key customer contacts.
A track record of superior customer relationships and building cross functional internal relationships/networks to achieve results.
Demonstrates a track record of taking the initiative, delivering and managing a number of key projects at the same time.
Ability to translate analysis of insight into action.
Contacts and experience in on trade beneficial but not essential.

Key attributes of the successful person

Entrepreneurial and ambitious.
Excellent engaging communication skills to be able to motivate & influence others.
Passionate, resilient and persistent
Strong commercial acumen.
Able to work successfully both on their own or as part of a team.
Ability to act at pace.
Creative thinker, not afraid to challenge the previously accepted norm.

We are committed to nurturing a workplace where we celebrate and respect difference, and support everyone to be true to who they are! At Asahi Europe and International we believe you can SHINE AS YOU ARE – no matter your age, gender, ethnicity, sexual orientation, disabilities, religion, or beliefs. We want to support you to be courageous in your individuality and to know that whoever you are and whatever your circumstances, you can belong with us without having to conform.